Bhubaneswar: World Boxing Champion Mary Kom on Thursday named as the brand ambassador of Tribes India, an initiative of Ministry of Tribal Affairs.
Tribes India and The Tribal Cooperative Marketing Development Federation of India (TRIFED) under the Ministry of Tribal Affairs launched Punch Tantra Collection and named Mary Kom as Brand Ambassador of Tribes India.
Four promotional video spots produced by NFDC featuring Brand Ambassador Mary Com promoting Tribal products of Tribes India were also released on the occasion.
Jual Oram commended the efforts of TRIFED for promoting tribal products through the vast network of Tribes India Showrooms, Aadi Mahotsavs/Exhibitions and various e-commerce platforms namely, Amazon, Flipkart, Snapdeal and GeM which provide a window to National & International markets. Now TRIFED has opened 103 Sale outlets nationwide and its turnover has also increased 300 times.
Prasanta Patnaik